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Privacy Policy

Waffle ("we," "us") provides advertising management and lead-response services to home-service businesses. This policy explains what information we collect through this website and how we use it. The short version: we collect only what you give us, we use it only to respond to you and provide our services, and we don't sell it or share it for marketing.

Information we collect

• Information you provide directly — your name, phone number, email address, and the content of your message when you contact us through the chat widget on this site, by phone, by text, or by email.
• Call information — if you call one of our business phone numbers, we receive your phone number and standard call details (time, duration, and call outcome).

This website does not use advertising trackers, and we do not collect information from you beyond what is described above.

How we use it

• To respond to your inquiries and requests, including by text message and phone call.
• To provide and manage our services if you become a client.
• To keep records of our communications with you.

Text messaging (SMS)

If you contact us through the chat widget on this website, or call one of our business numbers, you may receive text messages from us related to your inquiry — for example, a reply when we miss your call. By providing your phone number through the widget, or by calling us, you consent to receive these service-related messages.

• Message frequency varies based on your interactions with us. Message and data rates may apply.
• Reply STOP at any time to stop receiving messages. Reply HELP for help.
• Messages are limited to customer care and service purposes. We do not send promotional or marketing texts.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent are not shared with any third parties.

Sharing

We do not sell your personal information. We share it only with the service providers we use to operate (for example, our messaging and telephone platform), and only as needed to communicate with you and deliver our services.

Your choices

You can opt out of text messages at any time by replying STOP. You can ask us to delete the contact information we hold about you by emailing us at the address below.